Work smarter, not harder with a paid search campaign tailored to your business.
With 350+ landing pages driving over 30k leads a year, our campaigns have proven success for over 100 dealers in various markets. Our library of templated hot tub and pool campaigns can help to ensure that you have an effective, long-term approach to lead generation and success online.
Our pay-per-click campaigns can be customized to meet the unique needs of your hot tub, swim spa, or swimming pool dealership. The ads and landing page creative can be designed specifically for promoting a new store, promotion, or in-stock products.
People will always be searching for you and there will always be searches for hot tubs or swim spas, even if you aren’t running a promotion or are experiencing limited inventory.
|Custom Landing Page (optional)||A landing page acts a single destination for your campaign to help convert more users into leads and test the best messaging with A/B testing.||included||included||included|
|Client OWNS ad account||Our team will create the ad account for your business that you own and take with you if you choose not to continue the campaigns with IMP||YES||YES||YES|
|Term(months)||The minimum number of months for the campaign||2||2||2|
|Included Monthly Campaigns||The total number of campaigns included per month. A campaign is considered one "Message" or "Event" if you wish to have a seperate campaign for Hot tubs and one of Swim Spas that would be 2 campaigns with different ads, keywords, targetting etc.||Upto 1||Upto 1||Upto 2|
|Campaign Addon/Extra Campaign||$500|
|Landing Page/Campaign Updates||Quaterly||Monthly||Monthly|
|Landing page A/B testing||N/A||included||included|
|Campaign Keywords||upto 200||upto 500||upto 1000|
|PPC Channels||Choose between Facebook or/and Google||upto 1||upto 2||upto 3|
|Campaign Setup and Strategy||included||included||included|
|Call with PPC team||bi-monthly||monthly||bi-weekly|
|Campaign Update||Update to adcopy each month||included||included||included|
|Google PPC Network||included||included||included|
|Ad campaign copywriting||upto 20||upto 50||upto 80|
|Ad copy performance testing||included||included||included|
|Ongoing keyword development and tweaking||included||included||included|
|Dynamic keyword insertion into ads||included||included||included|
|Google analytics integration & goal tracking||included||included||included|
|Strategic bid management||included||included||included|
|Waze||Includes setup and media||$500||$500||$500|
|Digital Radio||1x Voice Ad setup and media using StackAdapt||$750||$750||$750|
|Connected TV||1x Template Video up to 30s, Setup and media included using StackAdapt||$1,000||$1,000||$1,000|
|Smart Shopping - Google Ads||Google Smart Shopping ads, using 1 product feed||$500||$500||$500|
|Monthly Management cost||$600||$900||$1,600|
|Min Spend (paid by client)||$1,500||$1,500||$2,000|
At IMP Digital, we offer our pool and spa clients a choice from multiple pay-per-click campaign options. Take a look at the PPC campaigns available to your business.
The longer a campaign runs, the more likely it is to perform, which is why we find such great success with our Always On Campaigns.
These counterattack battle campaigns are designed to combat last-minute competitors that come to your area. Including Expos.
Generate leads for your sales team with our unique campaigns exclusive to Jacuzzi®, Sundance®, and D1 Brand dealers.
Designed to run long term to improve your success. Our PPC experts monitor campaign success to ensure optimal performance.
Take a look at some of the pay-per-click related work that we have created for our pool and spa dealerships.
Your ads will be displayed at the top of local search engine results related to your business, products or services.
We support Jacuzzi, Sundance and D1 brands, along with other home and backyard leisure brands such as:
Different campaigns run for different amounts of time. For instance, battle campaigns generally run for 3-4 days with a turnaround time of 24-48 hours, quick start campaigns run for 30-90 days with a turnaround time of 3-4 days, and custom PPC campaigns can run for 30+ days with a turnaround time of 7-10 days.
We offer campaign extensions for our custom campaigns.